Instead of more campaigns and discounts, we build retention systems that drive repeat buying and sustainable growth.
Instead of more campaigns and discounts, we build retention systems that drive repeat buying and sustainable growth.
Our teams operate in dedicated PODs designed for depth, not scale. Each POD supports no more than five clients to preserve execution quality, ownership, and long-term accountability.
Leads the engagement end to end, holding full strategic ownership. This role is your main point of touch. Understands the entire eCommerce system beyond retention, connects all moving parts, and directs the POD. Decisions are made based on data, experience, and long-term business impact.
Designs the technical foundation behind retention performance, guiding tool selection and system setup to support scale. By setting clear filters and managing frequency, this role protects the customer experience and prevents over-communication. It translates strategic intent into tangible structure.
Has a deep understanding of the visual aspect for retention channels in eCommerce. Balances brand guidelines with structures that drive attention, clarity, and action across devices and viewing modes. It translates strategy into visuals built for engagement and conversion.
Understands how to connect with customer emotion and intent in the eCommerce industry. Experienced in researching action drivers across different audience segments to shape messaging direction. It puts the cherry on top by completing the final layer of front-end work.
Eliminates all errors caused by human oversight through systematic review and validation. Ensures every execution meets defined standards before launch, and it serves as the final control layer protecting quality, performance, and customer experience.
We design our process around defined goals to ensure every decision is deliberate. Structure replaces assumptions, reducing risk and protecting performance over time.
We operate as an extension of your marketing team, aligning with all channels to ensure retention efforts never exist in isolation.
All work, priorities, and progress are visible through our Notion Client Portal, supported by daily Slack communication and weekly reviews.
We immerse ourselves in each client’s business, building context around challenges and opportunities to advise with confidence.
We don’t optimize for comfort or agreement, we optimize for outcomes, explaining and standing behind the better path when needed.
All decisions are grounded in data, not preference or assumption, using evidence and measurable signals to guide direction.
We build systems meant to hold under growth, change, and pressure—not just during ideal conditions.

Founder
Retention Club was built in response to inefficiency, when acquisition outpaced the systems designed to retain customers.
Today, we operate as a retention-driven agency built on structure, accountability, and measurable outcomes.
Our focus remains unchanged: helping eCommerce brands grow profitably by mastering what happens after the first purchase.
Every Thursday, we share a strategy or insight we’ve discovered while working with top 1% eCommerce brands. Some sell this knowledge through courses, others lock it behind monthly retainers, and some don’t even know it exists. We share it for free, every week.
Join Our List
Practical retention strategies we implement for our clients, shared weekly!
Check your email, resource is on it's way! If you don't see it, check Spam (shame on us - but it is new account)